We explore the exciting area of poster design in what is an essential examination of everything that goes into making a poster what it is. It looks at how the colour, artwork and typography are used to achieve a successful design, which must be attention grabbing, succinct, convincing and memorable.
If you would like to see more Information about Poster Design Please Visit TopHatSolutions - Poster Design Wexford
Thursday, September 20, 2007
Logo Design
What is a logo?
A logo is a name, symbol, or trademark of a company. Logos can be made up of text that is made in a unique way. Your logo can be an illustration with your company's name on or around the illustration. Or your logo can be a symbol. A logo may also be a combination of these.
Why use a logo?
A logo serves as the visual stimulation to kickstart the audience's memory, leaving a greater impact than words alone can do. It is the simplest and most direct way in promoting a business presence.
Logos give brand name recognition and add visual appeal to any document or web page. Because your logo is a unique graphic image, your visitors' eyes will naturally be drawn to it both on the web and on your printed materials.
Types of Logos
Text Logos
Words in their purest form ARE images. Type fonts come in all shapes and sizes, which convey different impressions on the audience. A thick font conveys strength and power. A script font conveys elegance, and a slanted typeface conveys movement. Your company name thus can be your own logo, provided your type font displays the intended qualities of the organization.
Symbol Logos
A symbol uses an image or images that convey an actual or abstract representation of a business. Because a symbol alone is less direct than text, it leaves itself open to a wider interpretation of what the business is about.
Text and Symbol Logos
A brief amount of text, or sometimes just an abbreviation, compliments the symbol and provides that extra bit of clarity of what the business is about.
There are many choices to consider when deciding the logo that best fits the image of your company. Never limit yourself to one option. It can be very easy to see an image you personally like and think it would look attractive in one format without giving thought to how it will look everywhere else.
logo designs should be simple
logos should be simple is because people process an image in their mind more readily than words alone. The other reason that your logo should be "simple" is that the simpler your logo is, the easier it will be for your graphic designer to resize and recolor it for various design purposes. You should have various logo sizes (small, medium, and large), a web version and a print version of your logo, and a black-and-white and color version. Always plan beyond your initial design purposes for your logo since the ultimate goal of your business is to expand.
Your logo should be unique
There are two reasons you need an unique logo. First, you want people to see a visual representation of your company or business. When people see your logo, you want them to immediately associate that logo design with you and no one else. Using an image or a typeface that is all too common defeats the purpose of having a logo, and can even have a negative backlash among your audience who would view your company as unimaginative.
Second, a unique corporate identity is important because you don't want to violate any copyrights or trademarks of other companies. If your logo is too similar to another company's logo, it is in your best interest to modify or redesign the logo.
If your logo is simple and unique, and if people visit your web site repeatedly, people will associate your logo with your company. When done properly, a logo is one of the simplest ways to make a brand name recognition impact.
Thank You
For More Information Visit Logo Design Wexford
A logo is a name, symbol, or trademark of a company. Logos can be made up of text that is made in a unique way. Your logo can be an illustration with your company's name on or around the illustration. Or your logo can be a symbol. A logo may also be a combination of these.
Why use a logo?
A logo serves as the visual stimulation to kickstart the audience's memory, leaving a greater impact than words alone can do. It is the simplest and most direct way in promoting a business presence.
Logos give brand name recognition and add visual appeal to any document or web page. Because your logo is a unique graphic image, your visitors' eyes will naturally be drawn to it both on the web and on your printed materials.
Types of Logos
Text Logos
Words in their purest form ARE images. Type fonts come in all shapes and sizes, which convey different impressions on the audience. A thick font conveys strength and power. A script font conveys elegance, and a slanted typeface conveys movement. Your company name thus can be your own logo, provided your type font displays the intended qualities of the organization.
Symbol Logos
A symbol uses an image or images that convey an actual or abstract representation of a business. Because a symbol alone is less direct than text, it leaves itself open to a wider interpretation of what the business is about.
Text and Symbol Logos
A brief amount of text, or sometimes just an abbreviation, compliments the symbol and provides that extra bit of clarity of what the business is about.
There are many choices to consider when deciding the logo that best fits the image of your company. Never limit yourself to one option. It can be very easy to see an image you personally like and think it would look attractive in one format without giving thought to how it will look everywhere else.
logo designs should be simple
logos should be simple is because people process an image in their mind more readily than words alone. The other reason that your logo should be "simple" is that the simpler your logo is, the easier it will be for your graphic designer to resize and recolor it for various design purposes. You should have various logo sizes (small, medium, and large), a web version and a print version of your logo, and a black-and-white and color version. Always plan beyond your initial design purposes for your logo since the ultimate goal of your business is to expand.
Your logo should be unique
There are two reasons you need an unique logo. First, you want people to see a visual representation of your company or business. When people see your logo, you want them to immediately associate that logo design with you and no one else. Using an image or a typeface that is all too common defeats the purpose of having a logo, and can even have a negative backlash among your audience who would view your company as unimaginative.
Second, a unique corporate identity is important because you don't want to violate any copyrights or trademarks of other companies. If your logo is too similar to another company's logo, it is in your best interest to modify or redesign the logo.
If your logo is simple and unique, and if people visit your web site repeatedly, people will associate your logo with your company. When done properly, a logo is one of the simplest ways to make a brand name recognition impact.
Thank You
For More Information Visit Logo Design Wexford
Brochure Design
A professionally designed company brochure is an essential part of your marketing collateral. It is an opportunity to impress potential customers with your capabilities and the professionalism they can expect when they choose your company.
However, a poorly designed brochure that does not project a professional image compromises your company’s image, professionalism and the likelihood of acquiring that customer.
More information at Brochure Design Wexford
However, a poorly designed brochure that does not project a professional image compromises your company’s image, professionalism and the likelihood of acquiring that customer.
More information at Brochure Design Wexford
Book and Magazine Design
The difference between having an ultra-attractive book cover and an average one can be the difference between an book with five downloads, and a book with five thousand downloads.
Distinctive and professional book covers are proven to increase sales significantly. You can use them in advertisements to lure people to your book. They also entice people to actually read the ad copy, something many Internet surfers just dread doing. When it comes to Internet advertising, pictures speak louder than words.
book design is also important for distinguishing your book from a crowd of look-a-likes. You want your cover to be unique and to let people know that yours is the best book of its kind!
Not the least of the benefits of our service is that our quality design shouts to potential readers that they are getting the BEST product. On the Internet we judge a lot by appearances. With our services, when the verdict from your potential customers comes in, your book will be judged to be worthy of downloading -- and paying for!
We understand that when you first begin to market your book, your budget for marketing will not be high.
Don't wait to get a book cover that will make yours a best-seller.
More Information at Graphic Design Wexford
Distinctive and professional book covers are proven to increase sales significantly. You can use them in advertisements to lure people to your book. They also entice people to actually read the ad copy, something many Internet surfers just dread doing. When it comes to Internet advertising, pictures speak louder than words.
book design is also important for distinguishing your book from a crowd of look-a-likes. You want your cover to be unique and to let people know that yours is the best book of its kind!
Not the least of the benefits of our service is that our quality design shouts to potential readers that they are getting the BEST product. On the Internet we judge a lot by appearances. With our services, when the verdict from your potential customers comes in, your book will be judged to be worthy of downloading -- and paying for!
We understand that when you first begin to market your book, your budget for marketing will not be high.
Don't wait to get a book cover that will make yours a best-seller.
More Information at Graphic Design Wexford
Wednesday, May 9, 2007
What is website navigation
Stick to the standard.
There is a good chance your customers use the Internet regularly and are accustomed to certain standard navigation formats. Keep your navigation simple, and don’t stray too far from the user’s comfort zone. For instance, most Web users are accustomed to primary navigation always being at the top or left side of the page.
Provide a sense of scale.
Making the web site’s hierarchy visible through drop-down menus under the home page’s main headings on the home page is a good way to give the user a sense of a site. If one of the primary headings on a home page were “Tools,” the drop-down menu would list “Hammers,” “Saws,” and so on. With larger sites, it’s always a good idea to provide a search box to avoid frustrating users.
Make it intuitive.
visitors to a web site should be able to find what they need in no more than three clicks, and proceed to the first step in less than eight seconds. In order to achieve this ideal, the direction on each page should be clear and consistent.
To start, consider that upon entering a brick-and-mortar store, most people first search for a sign indicating the section they are seeking, such as Housewares. Once in the Housewares section, it makes sense to look for signs that point to particular products, such as lamps or rugs. A web site should have a similar intuitive layout.
Show the steps of progression.
If you want your customers to complete a process, try giving them a clear picture of how far they’ve come. If they can clearly see that they only have one more step to go, they may be more likely to finish. Across the top of the page, the first step in the progression might read “Your Information,” which is where customers enter a billing and shipping address. The next step might be “Payment Method,” followed by “Review Your Order,” then “Submit” to complete the purchase. Make sure throughout the entire process, the customer can see not only every step going forward, but the current step and the step or steps that lie ahead.
Give the user flexibility.
If a user goes down any path on the web site, make it easy for them to back out. This can be accomplished easily by keeping a global navigation on every page. The step navigation described above also should assist users with backtracking if necessary.
Keep the customer on track.
Remove extraneous navigation once a customer is in the final steps of what want you’d want them to accomplish. The primary goal of any business site is conversion, which may mean getting the customer to contact you, make a purchase or register for a special offer. Therefore, a web site should have has obvious conversion paths, i.e., make it easy for the visitor to contact you, place an order or get to the registration form. Also, navigation should integrate call-to-action conversion accelerators
Web Design Wexford
Visit TopHatSolutions.ie for more information
There is a good chance your customers use the Internet regularly and are accustomed to certain standard navigation formats. Keep your navigation simple, and don’t stray too far from the user’s comfort zone. For instance, most Web users are accustomed to primary navigation always being at the top or left side of the page.
Provide a sense of scale.
Making the web site’s hierarchy visible through drop-down menus under the home page’s main headings on the home page is a good way to give the user a sense of a site. If one of the primary headings on a home page were “Tools,” the drop-down menu would list “Hammers,” “Saws,” and so on. With larger sites, it’s always a good idea to provide a search box to avoid frustrating users.
Make it intuitive.
visitors to a web site should be able to find what they need in no more than three clicks, and proceed to the first step in less than eight seconds. In order to achieve this ideal, the direction on each page should be clear and consistent.
To start, consider that upon entering a brick-and-mortar store, most people first search for a sign indicating the section they are seeking, such as Housewares. Once in the Housewares section, it makes sense to look for signs that point to particular products, such as lamps or rugs. A web site should have a similar intuitive layout.
Show the steps of progression.
If you want your customers to complete a process, try giving them a clear picture of how far they’ve come. If they can clearly see that they only have one more step to go, they may be more likely to finish. Across the top of the page, the first step in the progression might read “Your Information,” which is where customers enter a billing and shipping address. The next step might be “Payment Method,” followed by “Review Your Order,” then “Submit” to complete the purchase. Make sure throughout the entire process, the customer can see not only every step going forward, but the current step and the step or steps that lie ahead.
Give the user flexibility.
If a user goes down any path on the web site, make it easy for them to back out. This can be accomplished easily by keeping a global navigation on every page. The step navigation described above also should assist users with backtracking if necessary.
Keep the customer on track.
Remove extraneous navigation once a customer is in the final steps of what want you’d want them to accomplish. The primary goal of any business site is conversion, which may mean getting the customer to contact you, make a purchase or register for a special offer. Therefore, a web site should have has obvious conversion paths, i.e., make it easy for the visitor to contact you, place an order or get to the registration form. Also, navigation should integrate call-to-action conversion accelerators
Web Design Wexford
Visit TopHatSolutions.ie for more information
Monday, March 12, 2007
What is a Domain Name
Domain name, what the heck? Probably there is millions of people exists out there who doesn't know or indeed have no idea about what domain name is. They aren't jerks, just because they didn't need to know what domain name is. You can fall in that category; even if you don't why don't we give a second look at domain names? Domain name is a name that can identify a web site in the World Wide Web. In web there has to be a way to identify each different web site. So the easiest way was to give a name, just as like as we call each other by our names. But it is bit different from our names. Every name has something to add on, as you have probably visited www.yahoo.com you can see 'www' followed by 'yahoo' and 'com' separated by comma (.). Now 'www' stands for world wide web and .com .net .info are domains. With 'yahoo' together they call as domain name. Domain names can be may types like .com .info .co.uk etc.
Domain name registration. You have to register your domain name to create and publish a site in World Wide Web (internet). In the past it was extremely difficult to find out affordable domain name registration. All domain name registrars used to charge around $70 to register your domain name for 2 years. ituation has changed now. Many new company offering domain name registration at an affordable cost. Some will register your domain name for less then $15 for a year. Especially if you are registering multiple domain names for multiple sites for a number of years at the same time.
Domain name registration process can be confusing if you are a first time buyer. Literally there are number of terms to worry about. But according to many experts and even to those who have gone through the process of domain name registration said domain name registration process is such an easy and quick procedure. It is easy if and only if it is coupled with the effort and interest of both the domain name consumer and domain name registrars. About domain name consumers, it is indeed true that they play a great part in the domain name registration process since it is in their hands that the success of the domain name registration depends. Of course the domain name registrar play a part in the domain name registration process for the fact that they are ones who have the power to amend and control the domain names.
For More information about Domain Names - Visit http://www.tophatsolutions.ie
What is Web Hosting
This article will end confusion about different hosting types. Below are described all hosting types you need to know about.
Free hosting - is a type of hosting where you don't have to pay for your space with money, but the service is often compensated with advertisements. Free hosting offers poor or no support at all and has many other disadvantages. Free hosting is more a thing of past, since hosting has become very cheap.
Shared hosting - is the most popular and widely used type of web hosting. Shared means that multiple sites are hosted on the same hard drive and the same server. Each user is limited to a specific space allotment and data transfer.
Reseller hosting - means reselling hosting accounts for a web host under your own brand, pricing structure and everything else. Reseller is provided with all the things he needs, and does not need any hardware. His job is marketing and selling accounts.
Virtual Private Server - is a low cost solution for your own server. Virtual means that you do not rent a real server, but rather split hardware with other virtual servers on the same machine. However Virtual Private Server (often called VPS) provides everything that a real server does: root access, installing your own programs, hosting unlimited domains and more.
Dedicated Server - is an advanced type of hosting which includes rental and exclusive use of a computer, software and internet connection. Dedicated server provides far more control than any other type of hosting, but also means a greater responsibility, since the client has to manage the server himself. Dedicated server is the best solution for big web sites with lots of daily users.
Managed hosting - is an expanded dedicated server hosting. With dedicated server the client takes care of the server, but with managed hosting it is the responsibility of the hosting provider. It includes all the benefits of dedicated server plus server management, maintenance and monitoring 24 hours a day, 7 days a week.
Colocation - is a type of hosting where you bring your own server to your hosts data center. Hosting company provides you rack space, internet connection, controlled environment (air temperature, security, redundancy) and IT staff available for help.
Clustered hosting - is a hosting type used by the greatest and most important web sites. Clustered means that the same content is served on multiple servers (often referred as mirrors). This enables better resource managing and redundancy.
For more information visit TopHatSolutions.ie
Subscribe to:
Posts (Atom)
